Two new government appointed members of the Lake District National Park Authority have been announced.
Secretary of State for the Environment Lord de Mauley has confirmed the appointment of 17th generation Cumbrian hill farmer, Peter Allen, and Nurture Lakeland's sustainable development manager, Sophie Cade.
Peter says he is looking forward to 'playing a part in continuing to make the Lake District National Park the most progressive and well respected in the country'.
Honoured with an MBE for services to hill farming, he is following family tradition. His father, John Allen, served on the authority in the late 1970s and early 80s.
He said he was delighted to have the opportunity to work with members, staff and volunteers.
Born in Patterdale, Peter farms at Bampton Grange, near Penrith, and has chaired and served on many local, national and EU committees, including National Farmers Union, Natural England and the North West Development Agency.
With interests spanning hill farming, sheep production, animal health, common land, insurance and investment, Peter said he hoped his knowledge and experience would be helpful.
He added: "The Lake District is special to me because it is not only my home, but a place so well loved by many all over the world."
Kendal-based Sophie promotes responsible tourism and fundraising for conservation in Cumbria and the Lake District through the charity Nurture Lakeland. With a background in teaching and working with young people, she is keen to promote diversity and access for all.
She said she had been coming to the Lake District since she was a small child and was passionate about the outdoors and wildlife in the special landscape.
"I enjoy the hustle and bustle of towns and villages, great local food and beer, but also the quiet remote corners where you can escape from the world," she said.
"I'm excited about working towards a sustainable future for the national park and hope to bring a fresh perspective to the authority. I'm particularly looking forward to working on the World Heritage inscription bid, and also getting involved with park strategy and vision."
They were welcomed yesterday (Wednesday) by LDNPA chairman, Bill Jefferson, who said their backgrounds and wide-ranging interests would be invaluable.